Ralph
Sagrott
A London-based designer 
shaping ideas through thoughtful, interdisciplinary design.

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ProjectsExperiments

Luz Latina Film Festival

Luz Latina is a concept for a London-based film festival that celebrates the rich cultural diversity and storytelling power of Latin America. Rooted in authenticity, joy, and inclusivity, the project reimagines how Latin American cinema is experienced abroad—challenging stereotypes while creating space for both cultural reconnection and discovery.

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Brand Pitch
Through bold visual identity, immersive branding, and audience-focused activations, Luz Latina balances maximalist energy with meaningful design. From playful posters and vibrant lanyards to bilingual copy and interactive festival assets, the project invites both Latin Americans and curious locals to feel, learn, and celebrate through film

Curious to see the full concept? 
Here’s the complete brand pitch for Luz Latina Film Festival.

Activation


Welcome Pack
Merchandise